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Nieves de León:

Nieves de León: "We are glad because the new website reflects what we want to show about ...

The brand of fashion accessories and home furnishings that employs women at risk of social exclusion launches a new online store with Prestashop and have a new website adapted to operate in laptops, tablets and mobile phones. 

Dona Kolors has a new virtual store where you can sell your fashion accessories and home furnishings through online shopping. The brand, which offer jobs to women at risk of social exclusion, has entrusted iWith.org to develop their webstore integrated in the Prestashop software, ideal to the creation and management of e-commerce. Similarly, together with the development and design of the store, the organisation's website was designed in a manner faithful to their corporate identity. As such, the page now has an intuitive menu with a series of submenus with different themes.

In this way, Dona Kolors modernises and creates a non-profit project which allocate its earnings to providing courses in dressmaking and self-employment training to women with whom they work. In addition, the brand's accessories are also produced in an ethical manner. Nieves de León, director of El Lloc de la Dona, explains how was the work process has been:

1. How did you meet and how did the relationship develop at the consulting session?
We met through somebody who recommended you, but at this moment, I don’t remember who it was. We were able to contact to you and you answered our request very quickly. You called us mutual knowledge meeting and then started the project and work. We were very pleased with the involvement of both parties That is to say, we work on the information technology part under the guidance of iWith.

2. What actions have been taken to bring about the Dona Kolors online store?
We performed an internet study and changed the design to make it more attractive and user friendly to the client. Training was also provided to the Dona Kolors employees so that the planned activities could be carried out.  

3. Did you find any difficulties in the implementation of his project?
The only difficulties came about because of our level of work, but iWith adapted to our pace and dedication to the project.

4. In what way was the training useful?
Training is very important to us. Normally, in social projects, very little time is devoted to communication and having someone guiding and helping us keep in mind the issues of communication and image is fundamental.

5. How satisfied is  Dona Kolors with  the store?
We are very happy because the new website reflects what we want show of the brand. It is attractive and we believe the people who visit will  easily find what they are looking for. Information on Dona Kolors products and the project behind it is accessible.  

6. How would you evaluate the assistance and support of iWith.org?
We evaluate it very positively since they are professional people who adapt to your pace and the potential of the project.

7. Would you recommend working with us? Why?
Yes, of course,  because of your professionalism and vision of digital communication. But above all, because of your devoted and humane treatment.


                 

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What is Facebook Ads, and how can NGOs take advantage of it?

What is Facebook Ads, and how can NGOs take advantage of it?

The social network Facebook allows its users to invest in publicity and to promote posts, events and other types of content so as to reach a segmented audience. 

The publicity tool Facebook Ads constitutes a great advantage for both NGOs and third sector actors, as it allows them to invest in publicity tailored to reach a highly segmented audience. Mark Zuckerberg’s social network collects user data which organisations can leverage to promote their content. Furthermore, if you want your page to gain more “likes” or more views quickly, the Facebook Ads option allows you to increase traffic for a relatively low price (which can always be changed) and to watch the campaign’s evolution while it is active.

Facebook allows you to create the following types of campaigns:
  • To promote posts
  • To promote your page
  • To attract people to your website
  • To increase website conversions
  • To increase app downloads
  • To increase app interactions+
  • To reach people who are looking for you
  • To increase event participation
  • To increase requests for your product or service
  • To increase your video’s replay count
Non-profit organisations can take advantage of all these options for different reasons, for example: to spread their latest campaign video; to encourage users to donate and to provide their support during fundraising campaigns; or to publicise an event so as to increase the number of participants.

In each campaign you will be able to choose a single objective, so that all advertisement in that campaign will have the same goal. The most entertaining and creative part of the process is configuring the ads: trying out texts, changing images, varying the segmentation rules, and filtering for different behaviours and interests to help you improve your results.

For more information on how your NGO can take advantage of Facebook Ads, you can click here and request an assessment grant.


                               

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Open Call: Grant Programme for Sports Web Projects!

Open Call: Grant Programme for Sports Web Projects!

The Grant Programme for Sports Organisations Web Projects has been planned to design an identifiable, brand new web for a sports organisation. The programme aims to aid these organisations to take advantage of the potentials of the Internet.

iWith.org Foundation has launched the "Grant Programme for Sports Organisations Web Projects"  to design an identifiable, brand new web for a sports organisation. The programme aims to aid these organisations to take advantage of the potentials of the Internet whereby a desirable world can be achieved. The programme is funded by the athlete Oriol Gaspa.

Sports associations, federations, foundations, clubs and teams, amongst others, can apply.

The conditions are as follows:

Aims of the programme:
Helping sports organisations to take advantage of the possibilities the Internet has to offer, especially, in web-based communication. 

Process and participants:
  • First stage: Individual advice will be given by the foundation iWith.org on every successful application. The first meeting will be held in order to analyse the organisations’ needs and to evaluate the best alternatives to design the web page.
  • Second stage: A document with further recommendations and proposals will be presented.
  • Third stage: The grant committee of iWith.org will select one of the previously advised projects to design their web through the Grant Programme.
Winner's prize:
Along with the design of the web page, the prize will include hosting and web development in Abcore Cadí, entitlement to responsive web design templates, training, and web communication tools such as newsletters, events, press release service and support. The selected project will receive support until 2021 for free.

For further information about the resolution and the calendar, you can visit the following site
If you would like to apply for the grant, you can do it through this form

                              

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Cristina Navarrete (Aúna): “We value iWith more as a strategic partner than as a service ...

Cristina Navarrete (Aúna): “We value iWith more as a strategic partner than as a service ...

Aúna has renovated and modernised its webpage design. The web project that supports social innovation initiatives has put its trust in Abcore Cadí to adapt to its new needs. In this interview, Cristina Navarrete, Project Manager of Aúna, explains what it has been like to work with us. 

Aúna has renovated and modernised its web page design and it is now much more accessible, visual, intuitive and easier to navigate. To do so, Aúna have put their trust in Internet Services Platform Abcore Cadí to manage their web communication and, among other things, enable an rMail service that allows the management of their emails, bulk mail and newsletters. The Aúna project helps initiatives with a social end to fulfil their mission through knowledge and social innovation. Cristina Navarrete, Project Manager of Aúna, explains to us what it has been like to work with iWith.org.

1. How did you get to know about us and how did your contact evolve during the consultation session?
We got to know about iWith.org through the internet, searching for opportunities for Aúna. The consultation session took place via Skype and, overall, we connected really well with the team. There has been a great willingness on the organisation’s part to understand our project and our needs.

2. Which actions took place to bring about the project with Aúna?
Following the consultation session by Skype, we received a more detailed proposal by email which included the web development. We had another Skype session to look at the details of the proposal that was finally adapted to our means. For the web development, we have had several sessions over Skype, exchanging emails and receiving training to use the Abdore Cadí Platform.

3. Did you find any difficulties in implementing the project?
Some; mostly relating to meeting deadlines and the web design.  

4. To what extent was the training useful?
It was very useful, although we then had to reinforce it with some additional consultations.

5. How satisfied is Aúna with the final result?
We are happy!

6. How would you value the assistance and support from iWith.org?
The support and the way the team has been there for us has been good. There has always been great willingness on the part of iWith, although we would have liked to be a little more flexible at times.

7. Would you recommend working with us to other people? Why?
Yes. Beyond the web creation, we have felt that there has been a desire to work on more projects together, as such, we value iWith more as a strategic partner than as a service provider. 



                                               
Cristina Navarrete, Project Manager of Aúna. Photo: Aúna

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Looking Ahead from the GNRC 5th Forum in Panama

Looking Ahead from the GNRC 5th Forum in Panama

First of all, on behalf of Arigatou International and as Convener of the GNRC, I would like to express my sincere appreciation for the valuable contributions not only of all Forum participants, but also of many other supporters of Arigatou International, to the success of the GNRC 5th Forum held in Panama in May 2017. Each successive GNRC forum has built upon what has been achieved by GNRC members and supporters around the world. In this sense, I would like to take this opportunity to express my profound gratitude in particular to Ms. Mercedes Roman, who has dedicated herself to the mission of the GNRC since the very beginning of the GNRC in the year 2000 and has been instrumental in making the GNRC in Latin America and Caribbean region what it is today. Without her great contributions and long-time service as GNRC Coordinator for the region and as an advisor, the GNRC 5th Forum in Panama would have never even taken place.

If religious people of different faiths come together in prayer and practice to work for children in collaboration with international organizations, governments and NGOs, we can make a major difference in the lives of children around the world. This was the conviction and aspiration of the late Rev. Takeyasu Miyamoto, Leader of Myochikai and President of Arigatou International, when he proposed the idea of a worldwide interfaith network for children and inaugurated the GNRC at its first forum in 2000. I believe that the more than 500 participants, including children, who gathered from around the world for the 5th Forum made a very good start with the firm commitments set out in the Panama Declaration. Now, it is up to all of us to work together to deliver on those commitments, to create tangible outcomes in ending violence against children in the months and years ahead.

The real success of every GNRC Forum depends on how we follow up on the commitments made in the forum. Our challenge here is how each of the forum participants, now back in their home contexts, can translate the Panama commitments into concrete actions and then link and connect all of these actions taken by GNRC members, supporters and partners at various levels around the world, in order to make a real difference overall. In other words, even the smallest action in the smallest village can be part of the global initiative for children that we share. And we welcome and encourage action by the children themselves, as active protagonists who can offer the full benefits of their wisdom and unique capabilities to the work of the whole. Arigatou International will not only continue to work with the forum participants, but also invite GNRC members, supporters and people of all walks of life to join us in the moral imperative to put an end to violence against children.


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